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Design for a hairdressing salon with
anamorphic shapes and the
corresponding stationary.

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Concept:

During my time at Permanent-Unit I created my first anamorphic design project. The appeal of the design lies within its clear forms and the sharp black and white  contrast. These characteristics run through the entire appearance: logo, stationary and the salon design. Employing visual illusions adds suspense, timelessness and makes the design more natural. From certain positions the observer can experience a 2D version of the room, which is an additional incentive to discover and experience the salon.

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Credits:

Analog Work: Simon Lemmerer, Georg Dinstl, Oliver Toman, Gernot Passath
Art Direction Print: Simon Lemmerer
Graphic Design: Peter Rohrmoser, Simon Lemmerer